What Is The Best Time To Post On Instagram For Growth In 2023?

What Is The Best Time To Post On Instagram For Growth In 2023?

Growing your following on Instagram can be great for your business or even a great way to promote yourself and make extra money as an influencer. However, each year it seems to get hard to grow organically on Instagram. The rules, along with trends and new features, seem to be constantly changing. Not too long ago, single-image posts were the best way to grow on Instagram. Now we have videos, reels, and carousel posts that are so much more effective.

The most frustrating thing about Instagram is putting a lot of time and attention into your content and having some of it become popular while other posts barely get a glance. It’s possible that an inconsistent posting schedule could be the issue.

If you’re interested in gaining more followers and generating more engagement on your Instagram posts, read this quick guide on knowing when to post can help improve your visibility online. 

Discover the details about Instagram activity of your audience, which will help you develop a competent strategy, including knowing what time it is preferable to publish posts

Table Of Contents:

  1. How To Figure Out Your Personal Best Times To Post Online
  2. General Best Times To Post On Instagram Across The United States
  3. Why Do The Best Posting Times Change Throughout The Week?
  4. Best Times To Post To Instagram On Mondays
  5. Best Times To Post To Instagram On Tuesdays
  6. Best Times To Post To Instagram On Wednesdays
  7. Best Times To Post To Instagram On Thursdays
  8. Best Times To Post To Instagram On Fridays
  9. Best Times To Post To Instagram On Weekends
  10. Are Posting Times The Same For All Platforms?

Why Posting On Instagram At The Right Time Of Day Matters

There are a lot of active users on Instagram, over 2.3 billion in fact, so that makes where and how often your content shows up in other people’s feeds a little complicated. Instagram uses a proprietary algorithm that ranks posts for each user in a way that they hope enhances user experience. While the exact formula of the algorithm is kept secret, we know some basics about how it works.

To rank each post, Instagram uses keywords, hashtags, and AI learning about users’ scrolling habits. One of the many factors that ranks your content has to do with how much engagement your post gets within the first hour it’s posted. That means if your post gets immediate engagement, it will continue to be shown to more and more people for a longer period of time.

You can do a few things to ensure your post sees some action right after posting it. One tip is to be active on the app for five to ten minutes before and after posting. Use this time to like and comment on the posts of people in your niche or within your audience. This makes it more likely that some of these people will check out your latest post as well. Another tip is to post at times your audience is most likely to be active on the app. That’s why knowing what time of day to make your post is so important.

Is there an app to see what someone likes on Instagram?

How To Figure Out Your Personal Best Times To Post Online

You might be surprised to find out that the precise best time to post to Instagram varies based on a number of factors, including the day of the week, where you are located, and even what niche market you are in. While some general rules apply, which we will go over below, you can analyze your own data to determine the best posting times for you.

There are three types of Instagram accounts. You can have a personal account, or you can have either a business account or a creator account. Both the business and creator account types come with access to analytics.

Open your Instagram app, and right under the bio for your profile, you will see a box that says “professional dashboard.” Tap on “see all” and then on “total followers.” Scroll to the bottom of the page to see a graph titled “Most active times.” This graph shows you the most active times of day, per day of the week, for your current followers. If you post during these times, your post is sure to get more engagement.

General Best Times To Post On Instagram Across The United States

While these times can vary per industry and per geographic location, there are some generally accepted “best times” to post on Instagram. Many studies, including a recent study by HootSuite, show that people are most active on Instagram during business hours. It makes sense because many people either procrastinate or take small breaks during the day to enjoy social media. In fact, Wednesday from 11 AM to Noon is one of the best times for anyone to post. Another popular time of day for Instagram activity is right before or after the work day starts, so around 8 AM to 9 AM.

The worst days of the week to post are on weekends. It’s unclear why, but most people’s best guess is that weekends are when people spend time with their families or do other “real world” activities that take them away from social media. Early in the morning on weekends is pretty much a dead zone on social media, so don’t bother to post any content during this time.

Keep in mind your specific audience might be active online at a different time than the average person. A great example of this is an Instagram account marketed towards teachers. If teachers are your target, then you need to know that they start their workday far earlier than anyone with a typical office job. So they are more likely to check social media early, around 6 – 7 AM, and then again for an early lunch between 10 – 11 AM.

Why Do The Best Posting Times Change Throughout The Week?

Our psychological reasons for escaping to social media are probably to blame for the fluctuation in activity throughout the week. For example, Mondays and Tuesdays are usually seen as busier and are the days workers are most focused. Friday’s will see more social media usage because people are more relaxed and looking forward to the weekend. While some studies show weekend scrolling on social media is down, a few studies still list Saturday afternoons as a good time to post.

Here are the general best posting times for each day of the week.

Best Times To Post To Instagram On Mondays

The best time of day to post to Instagram on Mondays is 12 PM (Noon). It’s possible that people are busy with meetings and dealing with issues from the weekend on their first day back to work during the week.

Best Times To Post To Instagram On Tuesdays

The best time of day to post to Instagram on Tuesdays is 9 AM. On Tuesdays, we seem to start scrolling a little earlier in the day.

Best Times To Post To Instagram On Wednesdays

The best time of day to post to Instagram on Wednesdays is 11 AM.

Best Times To Post To Instagram On Thursdays

The best time of day to post to Instagram on Thursdays is 11 AM. On both Wednesday and Thursday, people seem to be on Instagram at lunchtime.

Best Times To Post To Instagram On Fridays

The best time of day to post to Instagram on Fridays is 9 AM. Fridays are generally high use throughout the day but people get started early.

Best Times To Post To Instagram On Weekends

The best time of day to post to Instagram on Saturdays is 9 AM, and on Sundays, it is 7 PM. Sundays are notoriously slow for engagement so plan accordingly.

Hashtags, as well as the time of publication of a post, can greatly affect the reach and engagement

Are Posting Times The Same For All Platforms?

The best posting times for Facebook are nearly identical to Instagram, but other social media sites may surprise you with how different they are. The following data comes from a report done by Hubspot. While mornings are typically a bit slow on Facebook and Instagram, the best time to post on Twitter is generally 9 AM to Noon.

Since LinkedIn is a social media platform for professionals, you’ll find the best times to post are mornings, lunch hours, and earlier in the week is also better. Pinterest posts do better at night because that’s when many users unwind and have time to scroll through pins.

If you like to post YouTube videos, the best time to launch a new video is in the afternoon, from 3 PM to 6 PM, and the best days of the week for videos are Fridays and Saturdays.

Tiktok, being one of the newest platforms and marketed towards a younger generation of users, does better in the evenings. Their main user base is in school in the morning and early afternoon, and students often don’t have the same autonomy to use their phones during the day. Post your TikTok videos anytime after 3 PM for better results.

Snoopreport Instagram activity tracker allows to monitor new followings and unfollowings of other account

Discover The Best Type Of Content To Post On Instagram With Snoopreport

Did you know that Instagram’s algorithm is designed to show users more of what they already like? If your content matches what your target audience is already engaging with, then you’ll see better results. So, how do you figure out what your target audience is already viewing on Instagram? Snoopreport allows you to track the Instagram activity of any public account closely. Follow some of your own customers or a sampling of your ideal customers with Snoopreport to see what accounts they follow, what posts they like, and what hashtags they use most. With this data in hand, you’ll be able to create content your audience will love. This is a huge advantage over your competition and will save you time and money while creating content that excels.

Instagram account tracker

How to Use an Instagram Account Tracker

There’s plenty you can find out about people from their Instagram profiles, but those profiles are only the tip of the iceberg. How do you get the inside scoop on someone through their Instagram?

As it turns out, an Instagram account tracker could be the answer you’re looking for. Let’s explore Instagram account trackers, what they’re used for, and how to use them to inform your marketing strategy or your personal life.

Instagram account tracker allows you to receive accurate data on activity of users

Table of Contents:

What Is an Instagram Account Tracker?

An Instagram account tracker is a tool that tracks a specific Instagram account of your choosing. While various tools offer different types of information, a typical account tracker will show you the person’s Instagram activity. Name, it shows you the posts they’re liking, new accounts they’re following, users whose posts they like, and so on.

While this is technically public information, Instagram doesn’t compile the information anywhere on the app. In other words, if the person liked a post and you happened to find that post, you’d be able to see that the person has liked it, but there’s nowhere on Instagram to see a list or grid of the posts the person has liked. An Instagram account tracker fills in that gap.

Why Might You Use an Instagram Account Tracker?

Instagram account trackers are used more often than you might expect. In fact, there are several reasons why a person might use an Instagram account tracker.

Understand Your Audience to Improve Your Content

Instagram account trackers are powerful tools for marketers, influencers, and anyone else who’s trying to grow their Instagram visibility. If you use the account tracker to follow people who fit into your target audience, you can see what type of content strikes a chord with your audience. Maybe there’s a certain meme trend that your audience members are loving, or you see that they’re gravitating toward posts with a particular topic.

An Instagram account tracker can help you spot patterns in the content your target users love. From there, you can create content that appeals to their tastes. It’s nearly as good as a peek into their minds.

Liked hashtags provide information about interests and can be used for both personal and business purposes

Keep an Eye on Your Kids

For parents who have kids using Instagram, supervision is the key to keeping their children safe online. In many families, an Instagram account tracker helps.

You can use an Instagram account tracker to see your child’s activity on the platform. By watching what posts they’re liking and interacting with and the profiles they’re interacting with. This makes it easier for you to know what types of content they’re seeing on Instagram and what content creators are on their radar so you know if they’re seeing content that’s age-inappropriate.

Follow Your Significant Other’s Activity

In addition to learning how to appeal to your target audience and keeping your child safe, an Instagram account tracker can also be a helpful way to keep an eye on your significant other. By seeing what content they’re interacting with on Instagram, you can get a sense of whether they’re respecting the boundaries you’ve set as a couple.

How to Use an Instagram Account Tracker

No matter who you’re trying to learn about with an Instagram account tracker, these tools are incredibly easy to use. Follow these simple steps to start gathering your intel.

1.    Determine Your Goals

Before you launch your Instagram account tracker, take a moment to put your strategy together. Think about what you want to find out by using the tracker and, based on this, who you want to track.

For example, if you’re using the tracker to find out about your target audience, define who your target audience is. Maybe that’s women between ages 20 and 35, for example. You can then look for Instagram users who seem to fit that description, such as by checking out your followers’ friends. Or, if you’re trying to keep an eye out for your child’s safety, you can track your child as well as their friends’ Instagram activity or the activity of accounts they follow.

See anyone’s likes on Instagram — because likes speak volumes

2.    Sign Up for an Account

Now that you have your action plan, it’s time to get started. Beginning is as easy as signing up for an account.

Each Instagram account tracker is different but in the case of the widely used and respected Snoopreport, making an account is free. Just click “Sign Up” on the homepage, enter your email address, and create a password and you’re all set.

3.    Choose and Purchase Your Subscription

Now that you have your account, it’s time to purchase your subscription. Snoopreport has multiple subscription options based on the number of accounts you can track at any given time. A personal plan lets you track up to two accounts, while you can track up to ten accounts with a small business plan and up to 100 accounts with a professional plan. The ability to track dozens of accounts with the professional plan allows you to get a broad look at your target audience and look for large-scale patterns rather than just seeing one person’s interests.

4.    Add the Instagram Users You Want to Track

With your account and your plan in place, it’s time to start tracking. It’s as simple as following these steps:

  • On your dashboard, click “Add account.”
  • Type in the handle or username of the account you want to follow.
  • Click “Add.”

Repeat this process for each Instagram account you want to track. That’s all you have to do – Snoopreport will now start collecting data on your tracked Instagram accounts.

5.    Receive and Review Your Weekly Reports

Once an Instagram user is listed on your dashboard, you’ll receive a report on their activity each week. That weekly report will include:

  • Posts the user has liked
  • Which account’s posts the user has liked the most
  • New accounts the user has followed and when
  • Top hashtags in the posts the user has liked
  • Most common topics in the posts the user has liked

These reports will show up in your dashboard every week, so all you have to do is sit back and let them roll in.

6.    Follow Up for More Information

Your Instagram account tracker alone will give you an abundance of valuable information about your target audience, child, significant other, or anyone else you’re tracking. It can also, however, be a springboard that lets you dig deeper and get even more intel.

For example, your Snoopreport will show you not only the posts that a user has liked but the accounts that published those posts they liked. It will even list them in order of the accounts whose posts the user has liked the most. You can click on those most-liked accounts and check out what other content the accounts are posting.

This can be useful for marketers to get a wider view of the content that your audience members like. If you’re tracking your child or significant other, you can also see the type of content that their most-liked accounts are posting to get a better idea of what’s showing up in their newsfeed.

You can do something similar with the top hashtags in the posts that the user has liked. Go to Instagram and type in the user’s top hashtags to see other content that uses these hashtags. You can use this to get inspiration for your own content or to get a better understanding of what the hashtag means.

Ultimately, your strategies will depend on who you’re tracking and what you’re trying to learn. Regardless, your Instagram account tracker report is a fantastic way to know where to start.

Why Choose Snoopreport as Your Instagram Account Tracker

As with any popular type of tool, there are several Instagram account trackers on the market. The one that stands above the rest, though, is Snoopreport. Out of all the account trackers available, there are several reasons to choose Snoopreport.

Reliability

Snoopreport is a widely used Instagram account tracker with an established reputation. It’s known to provide accurate reports that you can count on.

Discretion

Snoopreport is entirely anonymous. The user has no way of knowing that anyone is tracking their Instagram activity. You don’t need to install anything on the person’s phone or do anything else that could tip them off to the tracker. There’s also no link between your Instagram and your Snoopreport and you don’t have to follow a user on Instagram to track them with Snoopreport (in fact, you don’t even need to have an Instagram account to use Snoopreport).

Detailed Reports

The information you get from Snoopreport is not only reliable and useful; it’s thorough and detailed. The data you receive from a Snoopreport is helpful for numerous purposes yet it doesn’t violate the user’s privacy by hacking into their account or accessing their private messages.

Keep an eye on new follows of tracked users thanks to Snoopreport Instagram activity tracker

Cost-Effective Option

Considering the quality and amount of information you get from Snoopreport, and the high cost of many Instagram account trackers, you might be surprised to learn how economical SnoopReport can be. There are multiple plan options so you can select the most cost-effective one that suits your purposes, but plans start at just $5 per month.

Putting Your New Instagram Account Tracker to Use

An Instagram account tracker can be a game-changer for your social media content strategy and your personal life alike. Sign up for Snoopreport to get started today.

Instagram Updates

Latest Instagram Updates: Features You Should Know

It seems as if there’s a new Instagram update every few days. Every time we turn around, there’s a new feature or a change to how certain features work. As fantastic as it is to see the platform always growing and changing, it does present a challenge: keeping up.

Keeping an eye on Instagram updates allows you to create your content in a way that works with the latest features and algorithm functionality. If you want to grow or maintain a strong Instagram following, staying on top of updates is a priority.

To help you do that, we’re looking at the most impactful Instagram updates in recent months.

The Snoopreport activity tracker will allow you to get valuable insights and cheat internal Instagram algorithms

Table of Contents:

Top Instagram Updates in 2022

Instagram is constantly making changes and tweaks, but some have a significant impact on the way you and your followers use the platform. Check out these top updates to make sure you’re taking advantage of Instagram as best you can.

Reels Over Video Posts

One of the most significant recent Instagram changes is the removal of standard video posts. You can no longer post a video in the original square format. Instead, it’s all about reels.

Instagram has been making improvements to its reels and finding ways to encourage reels for many months, likely to compete with growing platforms like TikTok and YouTube Shorts. This seems to be the latest and potentially most significant push in that direction.

“Not Interested” Selection

The newest Instagram algorithm change puts more power in users’ hands. Instagram now lets you mark posts that you’re not interested in. Simply click the three dots in the upper right corner of the post and select “Not interested.”

This is helpful because it gives the Instagram algorithm a growing base of knowledge about what a user does and doesn’t want to see. The algorithm can better curate the suggested posts.

Double Exposure for Reels

To add more functionality to reels, Instagram recently rolled out a fun new feature called double exposure. You can now take a photo and then record a video reel on top of it. This is one more of several editing tools Instagram has incorporated into reels, like a timer, a video layout feature, effects, and so on.

Following-Only Feed

This new Instagram update may not be music to your ears if you’re a creator. Instagram now offers the option for users to see a feed of exclusively posts from profiles they follow – no suggested posts or ads. To do this, simply click on the Instagram logo in the top left corner of the app and select “Following.”

While this isn’t the default option, it could make it more difficult for users to discover new content creators they would enjoy. For creators, this could mean that it’s better to focus on getting shares from your followers rather than catering to the recommendation algorithm.

Post Pinning

While Facebook has given you the ability to pin posts to the top of your page for many years, Instagram is now boarding that train too. As of June 2022, you can pin posts to the top of your grid.

60-Second Story Clips

If you’ve tried to post a video in a story, chances are that you’ve felt the frustration of the 15-second cuts. Because slides in stories could only be 15 seconds long, your video would cut every 15 seconds.

Instagram has changed this, though, to offer 60-second video clips in stories. This expands your options for the ways you can post a video and makes story videos run more smoothly.

“Add Yours” Sticker for Reels

As one of the newest Instagram updates, the “Add Yours” sticker is uniquely innovative. A user can post a story and place an “Add Yours” sticker at the end. This lets other users add their own contributions to the story, creating an ongoing chain.

For example, a fashion influencer could post their outfit of the day with an “Add Yours” sticker. Viewers can click the sticker to add their own outfit picture for the day, turning it into a lookbook of styles. The original creator is credited with a “started by” tag in the chain.

Joint Instagram Posts

Content collaborations can be great growth vehicles for Instagram influencers and content creators, and Instagram is now making this easier with joint posts. Two accounts can now publish a joint post that is posted by both at the same time, rather than having one account post it and just tag the second account. This creates a more equitable way for creators to collaborate.

Reel Templates

Instagram has made many moves that aim to compete with TikTok, and one of the new features of Instagram is high up on that list: reel templates.

Instagram now lets you use the template of another reel, such as the sound and other effects, to create your own reel. It’s very similar to the way TikTok allows you to use one video’s audio to create your own video. Both of these functionalities allow and encourage users to interact with ongoing trends in a similar way.

Hashtags are the most important part of Instagram promotion, which will allow you to get into general search

Extended Reel Time

Another way Instagram is aiming to make its reels more popular is by making them more flexible with longer time windows. Last year, reels had only a 30-second limit. Instagram changed this to 60 seconds in March, and then 90 seconds in August.

Sensitive Content Control

Instagram has been making moves to make the platform safer for young users, and one of the ways they’re doing this is with more control over sensitive content. Instagram now lets you determine how sensitive you want your censors to be. Users can select from three options: “Allow,” “Limit,” or “Limit even more.”

There’s a catch, though. While this lets users set the sensitivity level, it doesn’t give them control over what types of content they want to show or hide. For example, they may be more personally sensitive to violent content than to sexually explicit content, but there’s no way to select “Limit even more” for violent content and “Allow” for sexual content.

Instagram Stories Archive

While Instagram stories carry the mystique of being short-lived for the public, you may want to look back on your own stories from time to time. That’s why Instagram has released an Instagram stories archive.

From your profile, click on the three dots in the upper right corner and click “Archive.” You’ll see a stories archive of your past stories as well as your past posts.

How to Use New Instagram Updates to Your Advantage

Now that you’re up to date with the latest Instagram updates and algorithm changes, what do you do with that information? There are several ways you can optimize your Instagram strategy when you’re up-to-date on the latest features and changes.

How to check who follows who on Instagram?

Adjust Your Content Strategy

Every time Instagram’s algorithm changes, you want to adjust your content accordingly so you’re appealing to the current version of the algorithm. For example, now that Instagram offers more control over sensitive content, you may want to avoid borderline sensitive content so your posts are less likely to be caught in users’ filters.

Pair Update Monitoring with Trend Monitoring

Along with keeping an eye out for new Instagram updates, monitoring Instagram trends can help you make the most of your content. One particularly helpful way to do this is with Snoopreport.

Snoopreport is an anonymous Instagram activity tracker. You can follow any public Instagram account’s activity, receiving a weekly report on the posts they’ve liked, the users whose posts they’ve liked, the top hashtags in the posts they’ve engaged with and so on.

How do you use this to monitor trends? Look for some Instagram users that represent your target audience – people who fall into the age range and other demographics you’re trying to appeal to. Follow those accounts on Snoopreport and look for patterns in the types of content they’re liking – maybe they’re liking posts that follow a certain theme, videos with a certain sound, and so on. Model your content around those patterns to appeal to your target audience.

Freshen Your Content with New Features

Another way to use Instagram updates to enhance your Instagram success is by making use of those features Instagram is always adding. Try out new features when they’re released, like the “Add Yours” story sticker or the reel templates. Using new features allows you to mix up your content so it doesn’t become stiff or outdated, and it lets you participate in trends that will get you noticed.

You can still track your friends’ likes even after Instagram has added an update that lets you hide them

Keeping Up with the Latest from Instagram

It seems like there’s always a new Instagram update today, and yes, this can be a lot to keep up with. If you stay on top of those changes, though, you’re more likely to have a steady flow of fresh, appealing content that will help you grow your Instagram influence.

To put a strategy in place, set a schedule for yourself to look up the latest updates on a regular basis. In the meantime, sign up for Snoopreport to take a peek at ongoing Instagram trends so you can start creating more popular content now.