The work of an influencer is one of the most misunderstood and underestimated jobs in the modern era. It’s more than simply snapping fun pictures and soaking up the online attention.
Influencers have to understand their audiences, learn how to appeal to those audiences, continuously craft and create valued content, analyze data to see where they can improve, and of course, find ways to monetize all that online activity. It’s far more involved that most people realize.
Understanding your audience and what they like is one of the most important yet challenging hurdles for any influencer. Fortunately, there are tools designed to help, including Instagram tracking tools that can analyze nearly anyone’s Instagram activity log.
If you’re an influencer … Read the rest


